In U.S. (800) 825-8286 | Outside U.S.

Business Leaders in Over 70 Countries Trust BNI

Take the First Step in Changing the Way Business is Done in Your Country

The world’s leading business networking and referral organization, BNI master franchise owners give their members access to a structured, positive and professional network of like-minded business people. In this environment, members develop long-term, meaningful relationships across multiple business disciplines, sharing insights, leads and opportunities that help each member grow his or her business.

Share In Our International Growth

A Simple Model That Produces Attractive Results

Since its founding in California in 1985 by Dr. Ivan Misner, BNI has grown into a worldwide phenomenon, operating in more than 70 countries. We’re looking to continue our remarkable growth with exceptional business leaders who are personally engaged in growing the brand and sharing our Core Values every day.

As a BNI National Director, you will be instrumental in starting and growing chapters. Members are attracted to the organization for access to the network of fellow members who represent a wide range of business disciplines—essentially a roomful of new sales people and potential leads for their own businesses. Members benefit from more members, so they double as recruiters, growing your chapter. You earn revenue from each member’s dues.

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  • 70


  • 10,000+

    global chapters

  • 275K

    global members

  • $16.3B

    member closed business

    (last 12 months)

What Our National Directors Are Saying

Bijay Shah

“Having been a BNI National Director now for over 12 years, I can’t think of any other business venture which could be as rewarding and satisfying. Not only have I found the BNI Concept an excellent business model from a Master Franchisee point of view, but it’s even more fulfilling as I get the opportunity to impact people’s personal and professional lives every day.”


National Director, United Arab Emirates & Qatar

Lorena Medina

“Being part of BNI makes you a part of a larger, worldwide community that breathes and lives its core values, every day. The collective knowledge and support is invaluable to your own personal growth and that of your BNI business. You will want to be a part of this.”


National Director, Mexico

Y.P. Lai

“As a BNI National Director, there is an immense sense of fulfillment when I directly help business owners grow their business, allowing them to provide more job opportunities and better financial security to their employees’ families. In BNI we are building business communities that are focused on supporting each other and that have a culture of love and caring. It is not only about business, it is also about giving back to society and creating a meaningful legacy. We are definitely “Changing the Way the World Does Business.”


National Director, Thailand, Vietnam & Philippines

Graham Southwell

“Getting involved in BNI has been a life changing experience. The personal, spiritual and economic growth that I have experienced in my 18 years of running BNI in New Zealand has far exceeded my wildest expectations. BNI makes a difference not just to myself and my family – but also to the communities in which we operate.”


National Director, New Zealand

The mission of BNI is to help members increase their business through a structured, positive and professional referral marketing program that enables them to develop meaningful, long-term relationships with quality business professionals.